Do you get impressions on Quote Tweets?

How does Twitter (X) define Impressions?

Impressions are one of the most important metrics when it comes to gauging success on Twitter. According to their documentation, Twitter (X) defines impressions as the number of times a Post has been viewed in an organic context. This means that every time a user sees a Tweet — whether in their feed, through search, or on a profile page — it counts as an impression.

Importantly, this also means that views from promoted or paid context are not counted as impressions.

Do you get impressions on Quote Tweets or Retweets?

Yes, impressions on Retweets and Quote Tweets contribute to the total impressions of the original Tweet.

Conclusion

Understanding how impressions are calculated will help give more accurate insights on the data you get from Twitter. As a reminder, you can always use Assembly’s analytics or auto-engagement features to boost impressions and gain a deeper understanding of how your Tweets are performing.